eBrandgelize Digital Enlists Faith and Family Entertainment Influencer Debra Bailey of the #Hearties

Facebook Fan-Group Admin comes on board in lead up to Christmas night premiere of When Calls the Heart Christmas on Hallmark Channel

LOS ANGELES, Dec. 21, 2016 /PRNewswire/eBrandgelize Digital, a boutique digital marketing agency, has brought on Debra Bailey to consult on fan engagement for eBrandgelize’s family and faith-centered entertainment clients. Debra is co-founder and manager of the grassroots Facebook group Fans of Hallmark’s When Calls the Heart, Hallmark Channel’s highly successful series, starring Erin Krakow, Daniel Lissing, and Jack Wagner. She also serves as Director of the nonprofit Hearties International. eBrandgelize Digital was founded by actress and producer Nicole Hansen as a turn-key web branding provider for the entertainment industry. eBrandgelize’s clients include MPCA/Brad Krevoy Television, Digital Cinema Distribution Coalition, executives from Crown Media Family Networks (parent company of Hallmark Channels) and AMBI Entertainment Group.

eBrandgelize has successfully helped clients engage fans in live Twitter chats during film and television premieres to trend and boost social ratings. Previously, eBrandgelize executive produced the location-based app game BattleKasters with Artifact Technologies and Alane Adams Studios and has designed websites for MPCA, DCDC, and Brilliant Consulting Group. They’ve also worked with fans to launch the Hearties Family Reunion fan convention.

Debra Bailey consulted with eBrandgelize during Hallmark’s Countdown to Christmas programming season on fan engagement, to promote the client’s Christmas films. She represented eBrandgelize at the second Hearties Family Reunion, held in Vancouver in early December and will now be part of the social media and business development team just as MPCA’s When Calls the Heart Christmas special premieres on Hallmark Channel this Christmas Day.

“I became acquainted with Nicole Hansen through When Calls the Heart,” explained Debra Bailey “Meeting in person at the first Hearties Family Reunion, I was intrigued by her company, and how she was connecting TV shows and movies with viewers. It was powerful. The synergy between eBrandgelize Digital and their social media clients is far above any that I’ve seen, and I’m thrilled to be a part of this growing team.”

“When I began working with the Hearties, I was drawn to Debra because of her inherent knowledge of fans drawn to faith and family-friendly entertainment,” said Nicole Hansen. “As the primary admin for the Hearties Facebook page, she’s an influencer of independent women with traditional values, who are eager to have an online community to support programming they can watch with their families. I’ve sought her advice and enlisted her often in rallying fans to support various clients’ film and television content. I know that Debra will be a great asset to our company.”

About eBrandgelize Digital

eBrandgelize Digital is a boutique digital marketing and production company, integrating brands across multiple platforms through transmedia entertainment, digital content and PR. We help individuals and businesses raise their profiles through strategic alliances and sustainably promote our clients through website design, content management, online branding, product placement, publishing and engaging social media. We develop and package specialized events, feature films, TV, online content and mobile games.

About The Hearties

Hearties are devoted fans of the Hallmark Channel original series When Calls The Heart, inspired by the Canadian West book series from Janette Oke. Executive Produced by Believe Pictures and MPCA/Brad Krevoy Television, the series airs on Hallmark Channel. In January of 2016, with the support of the producers, the Hearties created and organized the “Hearties Family Reunion”, a fan convention for the members of the private Facebook group Fans of Hallmark Channel’s When Calls the Heart.

To view the original version on PR Newswire, visit:http://www.prnewswire.com/news-releases/ebrandgelize-digital-enlists-faith-and-family-entertainment-influencer-debra-bailey-of-the-hearties-300382480.html


Facebooktwitterpinterestlinkedinmail

Hallmark Channel/Hallmark Movie “FANDEMONIUM” | LA-Story.com

eBrandgelize Digital’s social media team manages social media for numerous individuals and company accounts mentioned in article!

“Crown for Christmas’ with Danica McKellar

Viewers of the Hallmark Channel and its sibling Hallmark Movies & Mysteries have achieved “fandemonium” status. This deep bond between fans, networks and stars alike also has a digital age Frank Capra-esque unity about it…

Fans understand that in a time dominated by cynicism and despair, the Hallmark universe offers shelter from a dark storm.   Hallmark reminds us all of something that doesn’t get the press it used to…our humanity.

Many viewers chat daily about Hallmark via social media. They watch together.  It’s like a giant, welcoming club where the only membership fee is goodwill.  They also talk to enthusiastic stars of Hallmark movies and series this way as well.  And the connection doesn’t stop there…

If Hallmark is the “Heart of TV”, they seem to understand that the “heart of Hallmark” is the viewer.  Bill Abbott, President & CEO Hallmark Channel/Hallmark Movie; Michelle Vicary, Executive Vice President Programming & Network Publicity, and Pam Slay, Senior Vice President TV also regularly communicate with fans across social media.   Unusual?  Yes.  Valued?  You bet.

A Perfect Christmas - part of Christmas Keepsake Week Preview Viewers of the Hallmark Channel and its sibling Hallmark Movies & Mysteries have achieved

A Perfect Christmas – part of Christmas Keepsake Week Preview Viewers of the Hallmark Channel and its sibling Hallmark Movies & Mysteries have achieved

 

 

 

 

 

 

 

 

 

 

 

Source: Hallmark Channel/Hallmark Movie “FANDEMONIUM” | LA-Story.com


Facebooktwitterpinterestlinkedinmail